I recently received a Human Design reading because I was struggling with making decisions in my business. It was liberating in ALL the ways I hoped it would be.
My challenges before the reading were:
Why can’t I stick to my promotional schedule? Why do I always move things around at the last minute? What’s wrong with me that I can’t plan my year (or more) in advance and stick to it? Will I ever be able to scale, or will I continue to work on a moment by moment, quarter by quarter basis.
How can I design my business to be highly profitable, even though I’m super introverted? Like, I just can’t be on the phone TOO much, or on FB Live or IG stories all the time, because honestly I prefer to be alone and half naked in my yard with a journal and a pen.
How can I design the year so that I have plenty of time to write without disruption — time in which I don’t need to show up live to actively promote anything, without seeing a dip in my income (and ideally seeing it rise, consistently)?
I wanted to know: where am I contorting? Where am I out of harmony with my essence and myself? Where can I realign so that this business truly honors me, and my energy, my ideas, and my mission (which is ironically, financial education + liberation for women).
To be completely honest, I also really wanted to know if I was ON THE RIGHT PATH. I mean, do we ever really know if we’re on the right path? Every step of the way there are a multitude of choices and decisions to make. And to move forward, we have to keep making them. How do I know I’m making the best ones?
So, in enters my sister Jordan, who suggests I see her friend Pilar Lesko, for a Human Design reading. I booked my spot in Pilar’s calendar and excitedly awaited my appointment.
When we began the call, Pilar let me know how much the work I do (#PermissiontoProsper) had positively influenced her, and helped her start charging more for her readings. Wooo!
Then, she opened the call.
I sat back and listened deeply for 90 minutes. She hardly stopped speaking. She did check in on me intuitively, but the reading was really a stream of information coming through her, while I stayed receptive, took notes, and drew pictures in my journal to help me remember things.
A thousand realizations occured, but in relation to running a business in alignment with my essence and Human Design type (I’m a generator), here’s what was affirmed:
+ Some of us are NOT supposed to have five year plans. For some of us (me!), a five year plan feels like forcing. Some business experts would say, “If you don’t know where you’re going, you’ll never get there” to which I smile, nod, and pretend I have a clue where this is all going.
+ I actually don’t need to make things happen (initiate things). I need to sit back and allow things to happen, and respond to them based on feeling. I also need to give myself ample time to decide. Side note: Manifestors can successfully initiate, generators (and manifesting generators) are better off waiting to respond, projectors are designed to wait for an invitation, and reflectors must wait longer than all the other types to make decisions.
+ The business experts out there, with models that are working for them, might not actually run a model that works for you. OMGosh. I’ve invested tens of thousands of dollars to study with various business experts. Publicity experts. A multi-six-figure business coach. Online business experts. Marketing + strategy experts. Events. Programs. You name it. And, I’ve emulated models that might be profitable for me, but won’t feel GOOD on me, in the long term.
+ My authority type in Human Design is emotional authority, which means that my emotions determine how I make decisions. This means, I make decisions that are not logical, they are based on feeling. I gotta say, those of you out there who have emotional authority, and are entrepreneurs, will be challenged. Sometimes as an entrepreneur, making last minute changes to your plans, based on your feelings, can throw your team off, or your calendar off. For me, I realized I need to be way more devoted to my morning practice that grounds me. I also realized I needed to inform my team that moving things around and making these feeling-based decisions, is MY BEST WAY.
+ There is NO ONE RIGHT WAY. You can design your business, and your business model, the way you want to. Don’t want to take 1:1’s? Don’t. Don’t want to launch more than once a year? Don’t. Don’t want to launch at all? Don’t. You can go the evergreen route. There are so many ways to do this.
+ I have A LOT of energy for what I love. I like to work. It’s how I roll. I check things off the list and I keep going. And, I was SHAMING myself for this, because my good friend is a projector and isn’t really designed to work like me. I thought things like: I’m a total product of the patriarchy. I should rest more. I should probably not want to work. I should slow down, etc. Turns out, all the ‘shoulds’ were not serving me. I’m supposed to roll like this. How. Liberating. I can just be myself. I can work in harmony with this natural desire to burn energy, and make sh*t happen.
Now, Human Design is complex. And by now, you’re probably wondering what your Design type is (if you don’t already know). If you know your type, you’re probably wondering how you can work more in harmony with your essence, make great decisions, make the most of your energy, and access your unique strengths, as you design a business that FEELS GOOD to you.
The great news?
A special collaboration is COMING, and it’s going to help you design a business that you Love and feel nourished by, and not one you want to secretly burn to the ground.
And if you’re just getting started, it’s going to save you time, energy, and money. You’ll learn what you need to about your specific type, AND the business model/marketing strategies, that would work really well for you.
Thanks for reading + talk soon!
Disclaimer: I am NOT a human design expert, nor do I claim to be. Also: the above realizations were specific to various elements of my personal chart, and may not apply to you.